- Iriver and LG Display financed a total of 5 million dollars to establish
a joint-venture company in Iriver's China Plant
- Operating an ODM and OEM system to manufacture e-book reader
- Develop and produce leading e-book readers in the global market by generating
synergy in the technology and manufacturing aspects
Iriver and LG Display have agreed to establish a joint venture company, 'L&I
Electronic Technology (Dongguan) Ltd.' in China to expand their e-book business.
Each Iriver and LG Display will finance 49% and 51% of the joint venture company,
respectively, totaling up to 5 million dollars. The business will be founded
on original equipment manufacturing (OEM) and original development manufacturing
(ODM) systems to develop e-books and provide production services.
Iriver is responsible for product design, accumulated knowledge on e-book technology,
including designs and platform development, as well as technical assistance
within the joint-venture. And Iriver will be the first customer for the joint
venture. LG Display, with its global sales network and world class production
skills, will be in charge of providing a stable supply of e-book displays, such
as electronic paper displays (EPD) to the joint venture.
Iriver expects to gain a stronger market presence in both the domestic and
global e-book markets as it will gain a price competitive e-book reader supplier
from the new relationship. The prospect for LG Display also seems bright. It
will stand out from its competitors by securing a stable distribution line for
its e-book displays, while also making its debut in the final product business.
